Seven
Core Principles
HUMANITY
Forms the basic ethics of altruism derived from the human condition.
The Chinese call it ‘Ren’, and Ren is the foundational virtue of Confucianism.
It characterises the bearing and behaviour that a human being exhibits in order to promote a flourishing human community for all.
“If you want to make a stand, help others make a stand”.
Humanity is what we need to move from self to service.
It is practiced through acts of love, kindness and social intelligence.
​
☉
SOCIAL COURAGE
Is the need to step out of our comfort zone and speak up. The willingness and courage to take a stand, and act beyond what is expected or socially accepted.
It is listening within about what is right and wrong, and being able to express opinions and preferences without checking to see if they are in line with everyone else’s opinions, and not rely on what reason or other people say and think.
Social courage makes us question norms. Putting our true selves out there.
​
☉
ABUNDANCE
With abundance, we believe there are enough resources and successes to share with others.
​
Enough joy and prosperity.
When we look through the lens of abundance, we feel plentiful, generous, creative and inspired.
We are able to see new openings. Able to take full advantage of and enjoy new opportunities that come our way and act with grace.
Abundance is a companion to curiosity and wonder.
​
☉
MORAL IMAGINATION
Is our ability to think outside the box and envision ways to be both ethical and successful by envisioning new and creative alternatives to what already is.
Moral imagination involves not only the ability to generate useful ideas, but also the abilities to form ideas about what is good and right, and to put the best ideas into action for the service of others. This involves sensitivity to the people and lifescapes at hand.
Poetry is one wonderful way of cultivating moral imagination.
​
☉
DILIGENCE
To engage in life, confront obstacles and maintain movement. To carefully and earnestly work towards an objective that we value highly. To pay attention, have rigour, and be conscientious. To act with integrity towards oneself and others.
It is the capacity to take seriously who we are and what we are doing. To prove that this is worthy of our highest attention and sincere effort.
Diligence means to have the capacity to temper foolhardiness and determination to lock in to the objective and never quit.
​
☉
CONNECTION
Connection is empathy in action. It requires us to use both our minds and our bodies. Connection enables us to really see each other, our community, and our wider environment. It allows us to relate to nature as well as the universe of which we are such an integral part.
​
Connection makes us feel we belong.
​
When we are able to fully connect, we find our purpose, understand the constellation of our inner selves, and who we really are.
​
Listening and conversation are both good places to start.
☉
HOLISM
The whole is made up of parts, and the parts of this whole are in intimate interconnection. They cannot exist independently of the whole, or cannot be understood without reference to the whole which is thus regarded as greater than the sum of its parts.
It means thinking about the big picture and larger systems.
​
It also reminds us that the natural world is the place from which we evolved.
​
☉